KKDO (94.7 FM) is an American commercial radio station serving Sacramento, California. Their trademark is "Alt 94.7" and programs an alternative music format. The Entercom outlet broadcasts at 94.7 MHz with an ERP of 25 kW and is licensed to Fair Oaks, California. The station's HD2 channel currently offers an Urban Adult Contemporary format. Its studios are located in North Highlands (with a Sacramento address) and its transmitter is near Citrus Heights.
Video KKDO
History
In Carson City
KNIS went on the air in Carson City, Nevada, on November 25, 1970. It was owned by Western Inspirational Broadcasters, Inc., and broadcast from McClellan Park. In 1984, Western Inspirational Broadcasters sold the station to Sapphire Broadcasting, though it would retain Western's religious format.
In 1990, a new KNIS, now the key station of the Pilgrim Radio religious network, went on the air at 91.3. 94.7 became KRWR at the same time and solicited a move from Carson City to Fair Oaks, California. The station became KIZS in 1992 and KTHX-FM in 1994 as the FCC decided on the Fair Oaks proposal, and in 1996, the Susquehanna Radio Company, which would be bought out by Entercom a year later, bought the newly minted Sacramento market station for $14.95 million.
In Fair Oaks
In 1998, 94.7 entered the Sacramento market with a smooth jazz format as KSSJ. KSSJ proved to be a success story in the market, where it established itself as one of the top-rated stations in several Arbitrons since its sign on. It was the successor to KSSJ at 101.9, which ended when American Radio Systems sold 101.9 to Excell Communications (now part of Entravision) and the KSSJ intellectual property to Entercom.
In late February 2010, KSSJ dropped its "Smooth Jazz" slogan, re-branding itself as simply "94/7 KSSJ" while also changing its logo and adding additional vocals to the playlist that do not normally belong in the format.
On March 3, 2010, the website, as well as e-mails, indicated that the format would change at noon citing that "the audience for the station can no longer sustain the business of the station."
At 12:01 p.m., March 3, 2010, KSSJ switched over to a gold-based alternative rock format, branded as "Radio 94-7." The call letters were also changed to KKDO. The first song on "Radio" was Smashing Pumpkins' "Today". This is a return to the alternative rock format for Sacramento after longtime alternative station KWOD went off the air in 2009, also under the direction of Entercom. Currently, the airstaff consists of Cooper and Lindsey Pavao.
On April 6, 2018 KKDO rebranded as "Alt 94.7".
Maps KKDO
Previous Logo
References
External links
- KKDO official website
- Query the FCC's FM station database for KKDO
- Radio-Locator information on KKDO
- Query Nielsen Audio's FM station database for KKDO
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Source of article : Wikipedia
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